Sears.com Expands Its Online Shopping Experience With Massive New Assortment of Automotive Parts and Accessories
Building on a long history of serving customers' automotive needs, Sears is now enabling online shoppers to purchase from a full assortment of automotive-related products in addition to Tires, Wheels and Batteries on Sears.com. Sears will add more than 130,000 new items to its online selection of parts and accessories for cars, trucks, motorcycles, campers, RVs, ATVs, and UTVs.
"Sears is adding more than 130,000 new items to our tires, wheels, batteries and automotive parts and accessories selection," said Imran Jooma, Sears vice president of e-commerce. "Our customers already expect to find the highest quality and broadest assortments of tires, appliances and tools on Sears.com. And, now we will be offering one of the largest online selections of automotive items, in time for the holiday season."
"These new additions to automotive on Sears.com allow us to better serve today's customer with speed and expertise," said Rick Sawyer, vice president and general merchandise manager of Automotive. "As more customers turn to the Internet to research automotive purchases, Sears.com should be their first choice. In addition to our great brands like Diehard and our expanded products selection, Sears.com will now offer the convenience of online appointment scheduling in addition to 'Click to Talk' for instant online & phone access to Tire experts. Customers can now shop for tires, batteries and service from the comfort of their home, get their questions answered, schedule their service and in most cases, drive into their local Sears Auto Center the same or next day to get the work done. That's the power of the internet at work."
To provide this broad selection of new products, Sears.com is partnering with the Whitney Automotive Group. Once launched, customers on Sears.com will be able to browse more than five million vehicle applications for parts and accessories designed to fit their specific vehicle. Customers can also search by product type, browse more than two thousand brands of parts and accessories, and shop for products designed to improve the fuel economy and performance of their vehicles.
For more information, or to shop for your vehicle, visit .
About Sears Holdings Corporation
Sears Holdings Corporation (NASDAQ: SHLD) is the nation's fourth largest broadline retailer with over $50 billion in annual revenues and approximately 3,800 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart and in Canada by Sears Canada. The company is the nation's largest provider of home services, with more than 13 million service calls made annually. For more information, visit Sears Holdings' website at .
About Whitney Automotive Group
Whitney Automotive Group is the largest internet and catalog retailer of automotive aftermarket parts and accessories. The company's flagship brand, J. C. Whitney, has been serving the automotive needs of its customers since 1915. Whitney Automotive today operates multiple brands and automotive retail Web sites, including , , and . Through its business services division, Whitney Automotive provides outsourced e-commerce, merchandising, product data, fulfillment, and customer service solutions for retailers looking to profit from the high growth rate in online automotive retailing. For more information, visit .
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SOURCE: Sears Holdings Corporation
CONTACT: Regina Pelz-Westergaard of Euro RSCG Worldwide PR,
+1-847-286-8984, regina.pelz-westergaard@eurorscg.com, for Sears; or Tom
Aiello of Sears Holdings, +1-847-286-7387, TAIELL1@searshc.com
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